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Media Profile promotions reflect company commitment to growing talent
08/16/11

Media Profile has promoted four of its stars for their extraordinary client and agency contributions. Patrick Erlich, Carla Maggiotto, Alen Sadeh and Jennifer Kaiser are being recognized for their talent and hard work by being bumped up to new levels.

“Growing talent from within is one of Media Profile’s core tenets,” said Alison King, Media Profile President. “In fact, I began my career with the company 22 years ago. Our ability to retain talent has allowed us to build a company that’s rich in culture and camaraderie with remarkably low turnover. . It’s part of what makes Media Profile such a special place to work for and partner with”

Patrick Erlich is now Vice President responsible for accounts including Ancestry.ca, City of Edmonton, Brown Forman, Canadian Cancer Society and Threecaf Brands. He has played a key role in existing account growth and new business gains. He joined Media Profile in 2004 after several years working in agency consumer public relations.

Carla Maggiotto joined Media Profile as an intern in 2008 and is being rewarded for her tenacious approach and relentless quest for results with a promotion to Senior Consultant. She works on numerous accounts including PayPal, The Source and Toshiba of Canada.

Alen Sadeh is now a Consultant with a nose for news and social media who’s proven his mettle on accounts including The Source, Honda Canada and Brown Forman.

Jennifer Kaiser’s consumer account creativity is being recognized with her promotion to Consultant. Her accounts include Ancestry.ca, Match.com and Toshiba of Canada.