Social Strategy

Open Table

This international restaurant platform wanted to invite even more followers to take a seat. So we helped them serve up their social media channels to new tastes.
OpenTable is a global network that connects diners to over 50K restaurants, generates more than 1 million reviews monthly, and seats more than 1 billion diners every year.

Media Profile was tasked with managing and refreshing OpenTable’s Montréal-focused social platforms, while expanding them to audiences across Canada. We followed all of that up with elevated engagement, impressions and followers. Delicious.
Media Profile was tasked with managing and refreshing OpenTable’s Montréal-focused social platforms and expanding them to reach audiences across Canada. Additionally, OpenTable required Media Profile to optimize all content—visuals and copy—shared across platforms to lift engagement, impressions and follower count. ​
Media Profile was tasked with managing and refreshing OpenTable’s Montréal-focused social platforms and expanding them to reach audiences across Canada. Additionally, OpenTable required Media Profile to optimize all content—visuals and copy—shared across platforms to lift engagement, impressions and follower count. ​

RESULTS

50%
Increase in engagement
22%
Average engagement
1,700%
Increase in impressions
10%
Increase in followers
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